Online Marketing

Web Site Design and Development

Web Connection An Internet presence is a must for today's smart business owner. More people are using the Web to gather resources to make informed decisions before choosing their goods and services.

A properly designed web site offers information in much greater detail than is possible with any other form of advertisement. We will design and develop a comprehensive, informative web site for your business. You know your business, and we listen to you.

Your web site will be designed technically with common sense in mind - with pages that are easy to use, with good navigation, and have images that load quickly. The web site will have quality content, and we will design it with high visibility to Search Engines. As part of the development of a web site, our services include an initial meeting at your office. We can assist you with the registration of a domain name, if necessary. We will discuss your business, your objectives, and show you the possibilities. We will attempt to use your current marketing material to create the content of the web site, thereby assuring that it is an accurate representation of your business.

We will publish a draft version of your web site on our own web site so that you can see what it will look like online. This draft version will not be visible to the general public. At the next meeting at your office, we will discuss the draft of the web site and your requested revisions and comments. We will make any changes and then publish the final version online. Upon acceptance, we will transfer the new web site files to your host site. We will then submit the web site to Open Directory.

We will follow through as your Webmaster, to make enhancements as your needs evolve and your business changes and grows. Make sure your business is part of the Web!

"I have received many, many compliments about the web site - its content and ease of browsing. Thank you, thank you, thank you for the extensive web site work you both have done."

Bernadette G. Kohn, Doctor of Osteopathic Medicine
www.kohngroup.com
The Kohn Integrative Medical Group, McHenry, Illinois


"I am so pleased with the website. It has turned out wonderfully. It is beautiful, welcoming and informative. It looks awesome. Great work. I am so truly pleased with the website results. Great job. Again, thank you."

Joanne L. Pumper, RN, LMT.
www.WholisticWellnessServices.com
Wholistic Wellness Services, Cary, Illinois

Web Site Optimization

Is your existing web site generating the traffic and business you had hoped? Does your web site actually cost you customers because it takes forever to load? Most potential customers will not wait if your web site does not load quickly - they will go somewhere else! Don't let that happen to your business!

We can optimize it by making sure the structure of the web site is technically correct. We will make sure that images load quickly, and that pages navigate correctly. It is critical to have keywords and important content, and that the content matches the keywords to make the web site visible for the Search Engines and Web Crawlers to help generate traffic.

Banner Ads

Banner ads are everywhere on the Internet! A Banner Ad can help to increase traffic to your web site and increase sales.

Banner Ads should be simple in design, and should not be annoying with too much flash and movement.  The Banner Ad will have your company logo and web site displayed prominently because a main goal of the Banner Ad is its clickability for the visitor to reach your web site easily. Another goal of the Banner Ad is brand recognition - seen often enough, the visitor can remember your product or service.  Compelling text, such as “Shop Now,” or “Click Here,” “On Sale,” or “New” can lead the visitor to click on the Banner Ad.

There are many ad networks that place Banner Ads on web sites that publish the ad.  The pricing and commission structure varies, incuding Per Per Click , or Cost Per Click, and you should determine your advertising budget before committing to a particular ad network.

A Banner Ad can be an effective way to drive traffic to your web site. We can work with you to design a Banner Ad.  Call us today!

Search Engine Submissions

Can Internet users find your web site? We will make sure that it is listed with relevant Search Engines and Directories. We will work with you to locate those business organizations that will link to your site from their web sites, thereby directing traffic to you.
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