Web Site Design and Development
An Internet presence is a must for today's smart business owner. More people are using the Web to gather resources to make
informed decisions before choosing their goods and services.A properly designed web site offers information in much greater detail than is possible with any other form of advertisement. We will design and develop a comprehensive, informative web site for your business. You know your business, and we listen to you.
Your web site will be designed technically with common sense in mind - with pages that are easy to use, with good navigation, and have images that load quickly. The web site will have quality content, and we will design it with high visibility to Search Engines. As part of the development of a web site, our services include an initial meeting at your office. We can assist you with the registration of a domain name, if necessary. We will discuss your business, your objectives, and show you the possibilities. We will attempt to use your current marketing material to create the content of the web site, thereby assuring that it is an accurate representation of your business.
We will publish a draft version of your web site on our own web site so that you can see what it will look like online. This draft version will not be visible to the general public. At the next meeting at your office, we will discuss the draft of the web site and your requested revisions and comments. We will make any changes and then publish the final version online. Upon acceptance, we will transfer the new web site files to your host site. We will then submit the web site to Open Directory.
We will follow through as your Webmaster, to make enhancements as your needs evolve and your business changes and grows. Make sure your business is part of the Web!
"I have received many, many compliments about the web site - its content and ease of browsing. Thank you, thank you, thank you for the extensive
web site work you both have done."
Bernadette G. Kohn, Doctor of Osteopathic Medicine
www.kohngroup.com
The Kohn Integrative Medical Group, McHenry, Illinois
"I am so pleased with the website. It has turned out wonderfully. It is beautiful, welcoming and informative. It looks awesome. Great work.
I am so truly pleased with the website results. Great job. Again, thank you."
Joanne L. Pumper, RN, LMT.
www.WholisticWellnessServices.com
Wholistic Wellness Services, Cary, Illinois
Web Site Optimization
Is your existing web site generating the traffic and business you had hoped? Does your web site actually cost you customers because it takes forever to load? Most potential customers will not wait if your web site does not load quickly - they will go somewhere else! Don't let that happen to your business!We can optimize it by making sure the structure of the web site is technically correct. We will make sure that images load quickly, and that pages navigate correctly. It is critical to have keywords and important content, and that the content matches the keywords to make the web site visible for the Search Engines and Web Crawlers to help generate traffic.
Search Engine Submissions
Can Internet users find your web site? We will make sure that it is listed with relevant Search Engines and Directories. We will work with you to locate those business organizations that will link to your site from their web sites, thereby directing traffic to you.Brochure Development
Your company's brochures play a critical role in gaining new clients, offering more information to existing clients, and effectively helping your business to grow. We can design a brochure that is an accurate reflection of your business. A professional brochure should be a major part of your marketing strategy, and should provide important information about you and your services in an attractive format.There are two main types of brochures: 1) the promotion brochure, and 2) the information brochure. Each of these two types of brochures fulfills a different purpose. The promotion brochure is designed to attract a new client's attention. It provides an overview and describes you and your services in a brief attractive attention-getting format. The information brochure contains more detailed information about a service or product that you are offering.
The brochure in general should be similar in design to your other marketing materials, including your web site, your business cards and your letterhead. We can assist you in developing these essential marketing tools so that you can get your message out and grow your business!
"I appreciate the outstanding job you did on my business brochure. I believe the most important aspect of working with you
is your innate ability to totally grasp the vision of what a business person wants to convey to a prospective client. The finished product
was completed in an extremely timely manner and reflects a great degree of professionalism. Thank you so much for all the help and support
you have given me in this most important endeavor."
Toni Savadel
Owner, Serendipity Event Planning
"I am thrilled with the brochure Rosemary Schalek created for me. Rosemary is a good listener and a wonderful wordsmith.
She combined what I was able to say with what I couldn't articulate, and wove them
together to create a beautiful description of my practice. I highly recommend Rosemary's work."
Jeanne Browning
Advanced Practice Nurse
"Thanks so much for all your help and the awesome brochure! It is a joy to work with you."
Susan Peterson
Therapeutic Massage Therapist
Newsletter Design and Content Development
The use of a newsletter can be an effective way to keep your business name in the forefront of the client's mind. The newsletter should engage the client with important information, timely topics and company news. A newsletter can be a good education-based marketing strategy tool. With good, solid informative articles, it can help to establish you and your business as expert in your field. The lead article should be informative, and answer the reader's question: "What's in it for me?" The newsletter should be issued on a regular schedule, either monthly or quarterly, and should feature topics of interest to the reader.We will work with you in gathering information to create newsletter content that is relevant to your business and important to your clients. We will design a newsletter that is attractive, as well as functional. The same format can be used each time, adjusting for current content. Call us today to discuss the creation of a newsletter for your business.
Press Releases
A Press Release should be issued whenever you wish to announce important news that is of interest to the general public. This can include an upcoming company event, a change of address, staff additions, or an upcoming seminar that you wish to announce.Power Point Presentations
We will develop professional Power Point Presentations for your business. A visually-effective presentation will engage your audience and will invite thoughtful, stimulating participation. Through the use of creative graphics and relevant text, the presentation will get your message across to the audience; it can help to establish you as an expert in your field.